Rebranding to refresh the image, maintaining the fundamental traits of the previous brand
Client:
Oro Rosso
Year:
2024
Service:
Brand Design
Timeline:
1 month
Brand application
Reinforce the impact of the brand during the experience of customers also outside the restaurant, educating about the product.
Brand language
Maintain tradition with a brand identity refresh, this was the challenge. Give new life to an established brand, redefining the present image and make it more appealing.
Website
The rebranding concerns the general image of the restaurant but also a redefinition of the customer journey on the website, making the experience easier and faster for the people.
Brand products
Exploring new ways to connect with people, not only through food and in-house experiences.