FromWord
Notamix
Brand identity for a new niche market, assuring a strong positioning since trying to establish a brand new business.
Client:
Notamix
Year:
2024
Service:
Brand Identity
Timeline:
2 weeks
Brand Context
The visual ecosystem created around the brand transmit the values and the concepts intrinsic to the product, thanks to consistency between colours and shapes.
Logo Design
The construction of the logo is based on the word mark which contains references to the products and values of playfulness and lightness.
Product Application
The application to the product itself sees the complete implementation of the brand, with details referring to its values and uses, to make it easier for people to connect with it.
Visual Identity
Colours and font are chosen to magnify the dimension that the brand want to communicate. Natural and soft colours, linked to the san-serif font but with nice letters recalling the products.
